About GLXP Solutions
GLXP Solutions exists for one reason:
to help you grow without guessing.
Because when growth feels stuck, most businesses do the same thing. They add more marketing. More content. More ads. More tools. More “activity.”
And sometimes it works. But sometimes it makes everything worse.
Marketing Isn’t the Engine. It’s the Accelerator.
Here’s the philosophy behind GLXP Solutions.
Marketing is an accelerator. If your business is ready for growth, more marketing creates momentum. You add fuel, the system holds, and you scale.
But if your business is already struggling, misaligned, or at capacity, marketing doesn’t fix it. It amplifies it. You add fuel to a system that can’t handle the extra volume, and things crash and burn faster:
- Leads come in, but sales can’t convert them
- Demand spikes, but delivery can’t keep up
- Customer experience breaks, and churn rises
- Teams get overwhelmed, and execution gets messy
- You spend more, stress more, and trust marketing less
That’s why GLXP doesn’t start with channels. We start with the system.
Meet Our Founder
GLXP Solutions was founded after Ines saw the same thing happen again and again.
Businesses would invest in marketing because “the business was slow” or “we need more leads” and expect high returns. But the real constraint wasn’t a channel, a campaign, or a creative problem. It was the business system around it.
The handoffs. The team. The capacity. The offline customer journey. The operational reality on the floor.
After years of witnessing client frustration build around marketing outcomes that weren’t actually marketing problems, Ines launched GLXP Solutions to help small to medium-sized businesses improve marketing ROI by clearing constraints wherever they are, before optimizing the marketing itself.
Ines holds a PhD in Computational Biology. Her scientific background in big data, systems analysis, and complex systems thinking trained her to look for root causes, patterns, feedback loops, and hidden constraints. The kind you don’t spot when you’re too close to the day-to-day.
She also brings nearly a decade of international experience as a marketing strategist and manager in an agency setting. She’s been inside real growth efforts, with real budgets, real teams, and real pressure to perform. She’s seen first-hand what drives results and what quietly breaks them.
This blend of systems thinking, scientific method, and hands-on, data-driven marketing experience is the GLXP advantage.
Because marketing can’t perform in its own silo. If the systems around it don’t support it, marketing can become a financial liability.
What We Believe
Clarity beats chaos
If you can’t explain what’s happening in your growth engine, you can’t fix it. We bring clarity, not complexity.
Root causes beat quick fixes
Tactics can hide problems for a while. Systems work fixes them.
Marketing should feel measurable
Not perfect. Not always immediate. But trackable, learnable, and tied to real business outcomes.
Sustainable growth is built, not hacked
We’re not here for tricks. We’re here for durable progress.
How We Work
GLXP is a calm, structured partner in a noisy space.
We don’t overpromise. We don’t sell you a one-size-fits-all framework. We diagnose, prioritize, and build a plan that matches your reality.
Depending on what you need, that can look like:
- A digital visibility audit to understand what’s working and what isn’t
- Competitive analysis and market research to sharpen your position
- Messaging strategy so your value is clear and consistent
- Marketing process optimization so execution becomes reliable
- A growth roadmap that aligns marketing, sales, and delivery
Sometimes the answer is “do more marketing.” Sometimes it’s “fix the system first.”
Either way, you’ll know what to do next.
Who GLXP Is For
GLXP Solutions is for you if:
- You’ve tried marketing, but growth still feels inconsistent
- You’re tired of random tactics and want a clear direction
- You want a partner who can think Marketing and Business strategically and operationally
- You’re ready to fix what’s underneath, not just what’s visible
If you only want someone to run campaigns, you’ll probably be happier with an agency.
If you want to build a growth system that makes marketing work, we should talk.
Ready to Build a Business That Can Handle Growth?
If you’re serious about scaling, let’s start with clarity.
Book a free consultation and we’ll identify what’s really holding you back, what to fix first, and what growth could look like when your system is ready.
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No. GLXP Solutions is a consulting partner and fractional marketing director focused on growth systems. We look beyond campaigns and diagnose what’s blocking performance across marketing, sales, operations, and delivery.
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Most of our experience is in regulated and “money and life” industries (including medical), but GLXP’s approach applies to any business where growth depends on multiple moving parts working together.
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That’s normal and that’s exactly why we built this company. Most leaders feel the symptoms first (low lead quality, inconsistent revenue, overwhelmed teams). We help you find the root cause and build a plan.
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We don’t execute campaigns in-house. We lead the strategy and can manage implementation on your behalf, working with your internal team or recommending trusted specialists.
Depending on the work, this can look like fractional leadership as a Fractional CMO (marketing-led engagements) or a Fractional Growth Lead (systems-led growth engagements).
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A free consultation. We’ll talk through your situation and decide the best next step, whether that’s an audit, a roadmap, or something else.
Frequently Asked Questions
What Our Clients Say